Once this connector is activated, you’ll have all the data you need directly in your Analytics tool, allowing you to analyze the performance of any actions setup with Poool.

How to set up the Poool x Piano connection?

On the integration side, nothing could be easier! Simply add the following configuration line in the scripts' configuration, depending on the version you use.

📌 Script Poool Legacy

poool('config', ‘piano_auto_tracking_enabled’, true);

(Only one line required)

📌 Script poool V2

In Access configuration :

access.config(‘piano_auto_tracking_enabled’, true);

In Audit configuration:

audit.config(‘piano_auto_tracking_enabled’, true);

✏️ Note: If you use both Poool Access and Audit scripts, it is important to make sure that the configuration line is filled in correctly in both scripts.

Enable the option in Piano Analytics

To make sure that the events are sent to PA, you must activate the "Events" plugin in your Piano Analytics Dashboard.

Here's how to do it:

  • Go to your configuration options at the top right. Choose "Data Collection Portal".

  • Then open the section "Tag Composer" > "Edit configuration".

  • Here you can choose to enable the "Events" plugin.

Once all the steps are done, everything is in place to be able to get the performance statistics of your widgets.

Where can I see my data?

The paywall information is displayed in your Piano board: "Content" tab > "On-site ads" > "Auto-promo campaigns" > "Paywall_poool".

And behind all this, how does it work?

This new connector will allow you to use the most advanced method of sending events in Piano, namely the "Self_promotion" events based on two types of events: impressions and clicks.

You will find the following information:

  • onsitead_type : self_promotion

  • onsitead_campaign : paywall_poool

  • onsitead_category : events sent by poool. These correspond to all types of wall display and user actions ( 👉 we give you the detail further down in this article)

  • onsitead_format : scenario

  • onsitead_creation : [widget type] which corresponds to the widget ( 👉 detail described in the next part of this article)

  • onsitead_url : redirection url filled in

  • onasitead_variant : context name / segment name / scenario name / action detail

Which data can I analyze?

As you can see, the data presented to you will be very complete, and will allow you to have a detailed analysis of Poool performance.

These include: 🤔

Onsitead_category = events sent by poool

In this category, you will find all the actions and displays related to Poool walls.

  • identity_available : visitor of a page containing the poool tag

  • ready : the paywall has been loaded on a page

  • paywall-seen : the paywall has been seen

  • click : click on the CTA, on a secondary action (alternative, login...) or on a custom button

  • register : registration to the newsletter or to the Discovery Pass

  • form-submit : submission of a form

  • consent: consent given

  • answer : answer to a survey

  • error : default paywall triggered

  • outdated-browser: browser error

Onsite_creation = widget type

Here you simply get the name of the widget that has been activated in your user journey.

  • video: Commercial

  • newsletter: Newsletter subscription

  • gift: Free article

  • subscription: Subscription

  • question: Survey

  • unlock: Automatic unlock

  • link: URL Discovery

  • pass: Discovery pass

  • invisible: Invisible unlock

Onsitead_variant = path details

Finally, the icing on the cake 🍰- with this you can have all the details of a user journey, including:

  • Context name

  • Scenario name

  • Detail of the action

💡It is in this category that you will also find the details of clicks (subscribe link click, login click, no_thanks), but also your Custom button ID.

Thanks to all this information, you’ll be able to track the performance of Poool’s walls directly in your Piano Analytics platform, helping you to make the most out of our solution!

Did this answer your question?