Once this connector is activated, you’ll have all the data you need directly in your Analytics tool, allowing you to analyze the performance of any actions setup with Poool.
How to set up the Poool x Piano connection?
On the integration side, nothing could be easier! Simply add the following configuration line in the scripts' configuration, depending on the version you use.
📌 Script Poool Legacy
poool('config', ‘piano_auto_tracking_enabled’, true);
(Only one line required)
📌 Script poool V2
In Access configuration :
In Audit configuration:
✏️ Note: If you use both Poool Access and Audit scripts, it is important to make sure that the configuration line is filled in correctly in both scripts.
Enable the option in Piano Analytics
To make sure that the events are sent to PA, you must activate the "Events" plugin in your Piano Analytics Dashboard.
Here's how to do it:
Go to your configuration options at the top right. Choose "Data Collection Portal".
Then open the section "Tag Composer" > "Edit configuration".
Here you can choose to enable the "Events" plugin.
Once all the steps are done, everything is in place to be able to get the performance statistics of your widgets.
Where can I see my data?
The paywall information is displayed in your Piano board: "Content" tab > "On-site ads" > "Auto-promo campaigns" > "Paywall_poool".
And behind all this, how does it work?
This new connector will allow you to use the most advanced method of sending events in Piano, namely the "Self_promotion" events based on two types of events: impressions and clicks.
You will find the following information:
onsitead_type : self_promotion
onsitead_campaign : paywall_poool
onsitead_category : events sent by poool. These correspond to all types of wall display and user actions ( 👉 we give you the detail further down in this article)
onsitead_format : scenario
onsitead_creation : [widget type] which corresponds to the widget ( 👉 detail described in the next part of this article)
onsitead_url : redirection url filled in
onasitead_variant : context name / segment name / scenario name / action detail
Which data can I analyze?
As you can see, the data presented to you will be very complete, and will allow you to have a detailed analysis of Poool performance.
These include: 🤔
Onsitead_category = events sent by poool
In this category, you will find all the actions and displays related to Poool walls.
identity_available : visitor of a page containing the poool tag
ready : the paywall has been loaded on a page
paywall-seen : the paywall has been seen
click : click on the CTA, on a secondary action (alternative, login...) or on a custom button
register : registration to the newsletter or to the Discovery Pass
form-submit : submission of a form
consent: consent given
answer : answer to a survey
error : default paywall triggered
outdated-browser: browser error
Onsite_creation = widget type
Here you simply get the name of the widget that has been activated in your user journey.
newsletter: Newsletter subscription
gift: Free article
unlock: Automatic unlock
link: URL Discovery
pass: Discovery pass
invisible: Invisible unlock
Onsitead_variant = path details
Finally, the icing on the cake 🍰- with this you can have all the details of a user journey, including:
Detail of the action
💡It is in this category that you will also find the details of clicks (subscribe link click, login click, no_thanks), but also your Custom button ID.
Thanks to all this information, you’ll be able to track the performance of Poool’s walls directly in your Piano Analytics platform, helping you to make the most out of our solution!