Poool dashboard offers the possibility to use your own data in a simple way in order to use segments different from Poool's native segmentation (based on user engagement).

Create a custom group

To create a custom group, click on "Scenarios".

Scroll down and you will see the area where you can create a new custom group.

By clicking on the "+", you will open a pop-in:

The name of the group is purely informative, while the slug (or custom group identifier) will serve you in the configuration. A slug is a normalization (without accent, space, capitalization or special character) of a set of words or a sentence. For example "The Poool team is super nice" would become "the-poool-team-is-super-nice".

Here is an example for a custom group of old subscribers:

Once validated, the group will appear in the list. You can create a second one and start A / B tests, as is the same for native segments.

Trigger a custom group

The first prerequisite is to provide the data that will allow Poool to identify whether the user is part of the custom group or not. This information must be available in a variable. This can be anything: if a user is an old subscriber (as seen above), if they are registered, connected, a football fan ...

Once you have this information, you will need to integrate it with one condition:

if(mycondition is true){
poool("config", "custom_segment", "the-slug-of-my-custom-segment");

From this moment on, every time a user is part of this condition, they will no longer be put in the native segments but into the custom group that you have been created.

If you disable the custom group, users will be redistributed directly to the native engagement segmentation (volatile, occasional, regular, fans).

Contact us if you have any questions!

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